Marknadsföring på internet, också kallat internetmarknadsföring är en mycket kostnadseffektivt sätt att marknadsföra en produkt eller tjänst.
Att marknadsföra sin hemsida är något som kan tyckas verka enkelt för någon som aldrig hållt på med internetmarknadsföring tidigare, men det är det inte. Vissa hemsidor får besökare lätt medans andra inte har några besökare alls trots att ägaren försökt att marknadsföra hemsidan på olika sätt.
Här är lite marknadsföringstips.
- Hur intressant eller användbar är din hemsida för besökarna? Uppskattas den så kommer de definitvt kommer tillbaka men främst kommer de tipsa andra om hemsidan.
- Beroende på konkurrensen så kan det skilja sig rätt mycket hur bra din hemsida lyckas. Det är lättare att få trafik från Google med fokusering på mindre konkurrensutsatta sökord. Exempel på ett konkurrensutsatt ord är ”försäkring” kontra ”afrikanska ledsköldpaddor”.
- Om du har massor av vänner så kan det ibland räcka att bara tala om för dem att webbplatsen finns, och hoppas på att dem talar om för sina vänner. Men vill man få mer trafik snabbt och enkelt måste man ta till mer tekniska åtgärder.
I internetmarknadsföring ingår en hel del olika metoder. Jag kommer inte att gå in närmare på något särskilt förutom den största delen av internetmarknadsföring, sökmotoroptimering.
Läs mer om internetmarknadsföring och mitt egna företag som håller på med just detta på SEO Solutions.
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